Is it a good idea to use SharePoint 2013 on-premise as an external social media in its pure form (without yammer integration)
Consider the scenario – Company A is a product company. It would like to provide a Social media for its consumers who can use the social media for vareity of use cases like below:
1. Post their like and dislike for a product
2. Provide suggestion for improvement of the product
3. Complain or appreciate the customer service
4. Discuss about the product …
Company A can also use the Social media. Some use cases could be
1. Announce a new product
2. Announce offer’s
3. Use it for marketing campaign
4. Analyze the social content to improve their product
What are potential challenges one may encounter. Is it good idea to move forward on this with pure SP 2013. Is there a possibility that MS will deprecate SP oob Social capability and replace with Yammer ? Will it be worth the effort to build customizations to enhance usability and encourage participation by introducing custom gamification and analytics capability, given that the current MS roadmap doesn’t encourage using oob SP social features.
What are other points to be considered ?
That is a good idea but our organization and most organization do not want to go for that for various reason’s, top most being violation of company policies. We want to make most of SharePoint ROI.
We want to adopt SharePoint 2013 but before that we are working on various use cases that can make a significant difference on the way we can do business and then recommend the same to our various clients who want to adopt SP 2013 but nothing more than that to keep the cost down
I would strongly suggest using existing social media channels and plugins for this rather than developing custom solutions. Why not integrate FB/Twitter pages into the SharePoint site using available app parts, for example? Reinventing the wheel is seldom worth the trouble.
Microsoft already said that the OOTB Social features wont be developed any further. Nobody knows what will happen with next version.
